San Pedro Garza García, a municipality in the state of Nuevo León, Mexico, founded in 1882, currently has a population of 150,000 inhabitants and ranks highly in terms of wealth and human development levels throughout Latin America. Families in San Pedro form a complex social fabric, with status and power indicators different from the rest of the country. Society magazines and newspaper society pages play an important role in understanding how its inhabitants relate to each other. It is a society familiar with power, which they recognize as a natural element in their lives. Thus, San Pedro Garza García reveals itself as fertile ground for photographer Yvonne Venegas, whose work is showcased in this new photobook, marking her fourth monographic publication.